One of the frequent assignments we receive involve either finding a Partner or evaluating a possible Partner for companies going from...

Introduction: Navigating the Risky Waters Starting a new business venture is both exciting and challenging. Entrepreneurs invest...

Inflation may be happening and it is scary! Photo by Marcus Winkler What is Inflation? Inflation is currently the hot economic topic and featured hourly on many TV channels you happen to turn on. It measures the average price changes in a basket of commodities or services over time. What does it mean to a Start-Up or a small to medium business that is already facing issues because of COVID-19? It can either kill your company or it can offer opportunities for exceptional profi

Liftoff – the Story of a Start-Up! When Rockets go wrong. Photo: NYT This is a review of the book “Liftoff” by Erik Berger. If you have ever led a Start-Up, or if you are planning to lead one see our blog: (So you want to be a Unicorn? ). “Liftoff”, covers the SpaceX history from the initial concept to the first successful launch and is a great read for an entrepreneur considering a Start-Up. The Author uses a similar approach as Michael Lewis , in that he ties together anecd

Is Family Money good for your Start-Up? Why or Why Not. Clients have come to us for assistance when resolving issues involving family...

Starting an apparel business may not be a good idea at this time! Custom tailored blue jeans During the Pandemic we were contacted by start-ups that wanted to enter this space. They ranged from individual designers to teams. Their strategies for entering the market and to make their dreams come true ranged from “bespoke” suits to mass produced t-shirts. Several were inspired by STITCH FIX and their subscription model. Why? The market in the US is presently in excess of $ 186

“Why aren’t we rich yet?” is a question we receive more frequently than you would think. Of course the statement almost never uses the...

Deep Work by Cal Newport while less than 300 pages packs quite a punch. It’s purpose is how to train yourself to make more time for deep work by changing your habits. The author is a professor who writes about our interactions with technology and was one of the pioneers of advocating that less use of technology in our lives is a key to being more productive. Even though, we all admire craftsmanship we do not always give credit to the mental focus that is needed to create it.

Since Investors know that 2% of Founders die within 5 years do not be surprised if this happens: Your Start-Up is a success and you are meeting with potential investors for your next round of funding. All seems to be going well, when the Partner of the VC company asks you: What happens to the company if you die suddenly? Great moment of awkwardness. You either hem and haw while trying to wing it or you confidently say, “We have a succession plan in place!” If your company has

Lessons from companies who did and did not make it! During the Corona Virus Quarantine, I had a chance to up my reading time in place of...

Picture Credit: Slideshares While many of our clients are businesses that are established and have a single specific issue, we also are...

As an Entrepreneur you can either bootstrap or you can raise money from investors. If you decide to raise capital, it is clear that you...

Frequently we are approached by potential clients who want to build a business arround an App. While many of them know how to code, a significant number only have a concept that they want to convert to the next mega app – and cash out. Unfortunately not many realize that most of the current market for Apps are at the long-end of the tail and very industry/user specific. Their business models are often predicated on unrealistic user acquisition rates, and they are disappointe

As an entrepreneur, you will have to make an early decision on where you should physically locate your company. While micro businesses or...

Trade Show Picture by Piotr AMS Trade shows have been a marketing fixture since 1851 when the “Great Exhibition” was held in London. Since that time, Trade Shows have become a staple in the marketing mix of established companies. What about Start-Ups? If it is a B2B product, we strongly recommend that our clients include Trade Shows as part of their marketing budget. If it is a B2C product and our client also wants a retail channel, then Trade Shows are a great way to get ex